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MILANO JEWELLERY

Design, Precision, Quality and Delivery is our top priority

SUMMARY VIDEO

COMPANY DETAILS

SUMMARY

Milano Jewellery Sdn Bhd is a growing Jewelry craftsmen company. Mr Rae Yong founded the Company in the year 2017.  Although the Company is just three years old, it has been achieving stable growth and profit. 

The Company’s vision is to expand its business across Asia as there is a high demand and tremendous opportunities within this region. 

Milano Jewellery is looking for funding between RM3,000,000 to RM9,000,000 for its business expansion.  

PROBLEM

The primary issues in the jewellery industry in Malaysia is that there is a short supply of raw materials, and it requires heavy capital outlay.  There is also a limited production line coupled with the surge in gold prices during any crisis. These issues need significant capital from the jewellery craftsman to further expand their business.

SOLUTION

EXPANSION

We are setting up a sizeable factory to cater for the high demand for gold crafting. With the new production line, Milano will be able to take in more orders.

DIVERSIFY

Besides being a jewellery craftsman, Milano will expand to retail and online. This will then enable Milano to offer more competitive pricing and provide customers with better value for their money.

STOCKS

We are purchasing gold raw materials when the price is low, maintaining optimum stock levels to maximise the profits from the fluctuation of gold price.

PRODUCT

CRAFT

Milano has been supplying to many established jewellers with exquisite and excellent design 

STAMPING

Hand-stamping is the process of marking a piece of metal with a metal stamp by simply striking the top of the stamp with a hammer to impress a mark into the metal. The metal stamp will have a raised letter or symbol at the end.

MOLDING

The liquid gold can be poured directly into the mould. Still, various techniques can be used to ensure a higher-quality casting. Centrifugal casting, vacuum-assisted casting or pressure casting can be used to ensure the gold flows into every area of the mould evenly.

TRACTION

Milano generated RM2.7m revenue in 2019 with a net profit of RM394k in 2019.

Milano is targeting to achieve a profit of RM1,000,000 in the year 2020.

CUSTOMERS

All retail jewellery outlets are our potential customers. By increasing our supply, we will be able to penetrate different customer segments.

BUSINESS MODEL

Milano is selling our expertise in crafting beautiful jewellery. Our craftsman has, on average, ten years of experience in the industry.

 

MARKET

 

COMPETITION

Milano has three main competitors: STM, OE Gold and Sky Gold (these are older industry players). Milano’s key differentiator is our craftsman skillset and business innovation

Jewellers are not just craftsmen; they are artists too. People are often amazed at how these artificers of metal can manipulate gold and gemstones into the beautiful finished creations that are adored for generations. We know that it takes more than dinner and drinks to impress your clients; they want a learning experience that they can take with them. The Diamond Master Class is an event outside the box, offering your clients a unique one of a kind experience that they will remember. 

FUNDING

Milano is looking for an investment of RM3,000,000 to RM9,000,000 to further the Company’s growth. The funds will focus on 3 key areas: purchase of raw material (gold), assets and machinery & operations. 

Milano’s goal is to expand our production line and expand our customer base locally and across Asia.

VISION

To be the No.1 Asia Jewelry Craftsman

INVESTORS

Milano is blessed with good customers who trust them with their experience. They started with customers handing over raw materials (gold) to craft. Milano’s begin by the bootstrapping initiative of the founder.

FOUNDER

Rae Yong started working when he was 19 years old. He has started working for a craftsmen jewellery factory from being a helper. He was promoted to be the Manager in a short span of 5 years. Throughout his time in the Company, he has mastered several skills which contributed to his success today. With his 12 years of experience and limited capital, he started Milano Jewellery Sdn Bhd. Within the first year of operations, Milano Jewellery was profitable. It tripled profits in the second year due to his continuous endeavours. 

TEAM

Milano’s team consists of 60 members with experience in craftsmanship, finance and the jewellery industry. We strive to make an impact on the jewellery industry.

 

 


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